Checking The Nation’s Restaurant Communications For Freshness.

In other burger news, you’ll have to watch more of those Burger King ads during the USA Basketball games.

Oh, wait, don’t forget. There’ll be cups. There’s always some commemorative cups.

Burger King gets to be the QSR partner of USA Basketball this year.

So, if you tolerate McDonald’s ads but are actively annoyed by the new Burger King ads, I guess that’s bad news.

Here, let’s practice. Pretend you’re watching TV, and this comes on every other break:

How does it feel? Are you going to be okay with this sponsorship?