McDonald’s just has to sort of grimace and take it. Everybody I’m seeing online (and that includes me) loves this sly jab from a perceived underdog to a perceived overdog: Isn’t that delightful? Taco Bell extends its run of clever, anti-establishment reputation-making (even though, if you’re the local taco truck, you probably consider this Yum!…

Here’s some great social media interplay between a guy who loves Long John Silvers, wants to quit its crunchy, grease-fried goodness, then cries on the shoulder of the Wendy’s next door when Long John Silvers responds playfully but with a little bit of emotional manipulation. Look at what this guy got the social media community…

That man is Nathan Fielder, host of Comedy Central’s Nathan For You. He delighted and “befuddled” Los Angeles for a couple of days before revealing what was going on in a press conference last night. Essentially, he opened a Starbucks of his own (as a stunt, which he would straight-facedly deny) and everything was essentially…

First, let’s just dispense with the obvious (in my opinion, as a restaurant marketer and a Dad of three): if your sitter cancels and you seriously, literally cannot bear to let your $265 per person reservation go up in smoke, then you only have one choice—you feel lucky today, punk mom and dad? Take the…