“Celebrate Elvis Presley’s Birthday With A Sandwich Fit For A King”
“Some pop stars are remembered for their music, some for their style. But Elvis Presley may be the only one who’s also remembered for a peanut butter sandwich…”
Press
“Drive Thru Packaging: What Does Your Packaging Say About Your Company’s Brand?”
“What if you tried to actually send your brand out the drive-thru window, into the world, as a representative of who you are, and how people should think of you?…”
“How Can I Miss You When You Won’t Go Away?” – When To Extend or Reprise a Popular LTO
“Restaurant marketer Charlie Hopper saw consumers recently express dismay when popular quick-service limited-time offers reached their end point and was reminded of the humorous country song, ‘How Can I Miss You When You Won’t Go Away?…”
How Healthy is Your Twitter, If You Don’t Mind My Asking
“They’re directing their eyes to their phones. Are you giving them anything to look at?”