Sorry, Scoopie. NPD Group says kids want to “grow up fast.”

Culvers’ sentient ice cream cone appears to beckon.

Here’s an excerpt from an NPD Group report, which I got from a Nation’s Restaurant News article about how restaurants are ’catering to kids:’

“Kids are different today than they were a decade ago,” said Bonnie Riggs, restaurant analyst for consumer market research firm The NPD Group. “They want to grow up fast and don’t want to be thought of as kids. Moms are also more concerned with the foods that their kids are eating. Restaurant operators and foodservice manufacturers understand this and are offering more varied options on kids’ menus, downsized portions and healthy alternatives.”

Bad news for all the googly-eyed food mutants on our nation’s kid’s placemats.

Which I consider good news.