Thought I’d dip into my collection of photos from those moments when I’m eating like a normal person—a civilian, if you will—and suddenly I’m embarrassing my family or co-diners by taking photos of something in the restaurant. Now is the time. And it was all spurred on by this: I am going to speak for…

Let’s meet back here tomorrow and compare scores. Also, we can discuss if they might be overpromising calling this interactive advertisement a “game.” Like most marketers, I remain impressed at the leadership they display, the high ground they stake out, and the clever ways they have of getting their social friends and fans to voluntarily…